I got this spam email today from a PR firm. Here’s how it began:
Dear Mr. Golgberg:
I would like to make you aware of my public relations company as I
feel I could be a perfect fit for helping you promote and publicize your company
as well as your books. My clients have been featured in publications numbering
Parade Magazine, People, Entertainment Weekly, Time, Forbes, Wall Street
Journal, Newsweek, and USA Today; as well as television shows such as Oprah,
Good Morning America, C-SPAN, CNN, CNBC, etc.
A real grabber, isn’t it? Now imagine what he writes for his clients. (That’s aside from how he messed up my name and offered to publicize a company that I don’t have).