Reruns on Demand

Variety reports that Warner Brothers will make 14,000 episodes from more than 300 series available on America Online for free, on-demand viewing. What’s the catch? Commercials. The new program launches in January.

"We want to create a new broadband network for content looking for its next
window of distribution," explained Kevin Conroy, exec VP of AOL Media Networks.
"This is an IP (Internet protocol) television service that is available
whenever, wherever in the digital home."

It will be interesting to see how the WGA, DGA and SAG will take this news…and what residual formula will be adopted, at least initially, to pay writers, actors and directors.

1 thought on “Reruns on Demand”

Leave a Comment