Self Publishing

.357 Flashback

by

Cover Title Text Vigilante 4a I’ve created Kindle editions of my out-of-print, 1985 paperbacks .357 VIGILANTE #3 WHITE WASH and .357 VIGILANTE #4 KILLSTORM …but it will be another six or seven days before they’re “live” on Amazon.  

So in the meantime, I have posted the entire VIGILANTE series, in multiple e-book formats, on Smashwords and in PDF format on Scribd. Here are the links:

.357 Vigilante #1 by Ian Ludlow
Smashwords / Scribd

.357 Vigilante #2 Make Them Pay Smashwords / Scribd

.357 Vigilante #3 White Wash  Smashwords / Scribd

.357 Vigilante #4 Killstorm  Smashwords / Scribd

This is the first time KILLSTORM has been available anywhere on earth. Pinnacle Books, the original publisher of the .357 VIGILANTE series, went out-of-business on the eve of the book’s scheduled publication in 1986. Although the cover painting was completed, and the book was typeset, it never went to press. I couldn’t find a copy of the galley, so I scanned my original manuscript, written back in 1984 while I was still a UCLA student. It’s a relic from the past, full of dated references to the politics, culture, and technology of the time…not to mention all the cliches of the men’s action/adventure fiction that Pinnacle was churning out. But don’t let that stop you from buying it!

UPDATE 9-7-2009: It might be a little while longer before those two titles are available for the Kindle…Amazon has asked me to prove that I am, indeed, “Ian Ludlow,” and that I have the e-rights to the books. So I have to dig up my reversion of rights letter, which I got way back in 1995. I hope I can find it! I guess Amazon has really been stung by people uploading books that they don’t actually own…

Florida Sues Writers Literary Agency

by

The Florida Sun Sentinel reports that the state attorney general has filed a lawsuit against Robert Fletcher, aka Writers Literary Agency, for defrauding authors:

The so-called Writer's Literary Agency used more than 20 websites and related companies to collect money from writers, who paid fees from $89 to $600 for critiques, editing and marketing of manuscripts, according to the Attorney General's Office.

The state's lawsuit says few books were ever sold as the result of company owner Robert Fletcher's efforts.

More than 175 complaints were filed from around the world about Fletcher, who admitted to having no background as a literary agent and to using at least 10 aliases in his businesses.

The lawsuit seeks to prevent Fletcher from future business ventures in the literary field, restitution for his victims and fines.

This is great news. You may recall that Fletcher unsuccessfully sued Writer Beware for exposing his activities. It would be nice if other state attorney generals were as aggressive about shutting down scam literary agents and vanity press "publishers." Even so, I'm hoping this will have a chilling affect on similar activities by others who prey on aspiring authors.

You Can Become a Kindle Millionaire, Part 9

by

Kindlesales8311145

My third month of Kindle sales has ended (click on the picture of the Amazon Royalty Report for a larger image). 

My out-of-print novel THE WALK , priced at $1.99, is my biggest selling Kindle title (not including my MONK books, of course). I sold 444 copies in June and 373 copies in July. This month, I sold about the same, 380 copies, earning me a royalty of $266.  I have sold 1197 copies of the Kindle edition so far.

Sales have actually ticked up a bit for my short story collection THREE WAYS TO DIE.  I sold 69 copies this month at 99 cents each, for a royalty of  $24… that's up from 40 copies in July and 54 copies in June. So sales of both of my "premiere" Kindle titles have remained more or less steady.

In mid-July, I added two more of my out-of-print novels and one non-fiction book to my list of Kindle editions.

My novel MY GUN HAS BULLETS, priced at $1.99,  sold 65 copies this month, earning me a royalty of $45.50. That's down from last month, when it sold 95 copies in 17 days earning me $65 in royalties. The sequel,  BEYOND THE BEYOND, is also down, selling 21 copies as compared to 29 copies in 14 days in July. 

TELEVISION SERIES REVIVALS was only out for two days in July, selling 17 copies at $2.39 each, earning me  $14.28. In its first full month of sales, however, it sold a mere 16 copies, earning me $13.44. That's a steep drop…and yet its consistently listed as the #1 bestselling TV reference book in several Amazon categories (History, Direction & Production, Guides & Reviews) on the Kindle. Clearly, that isn't saying much.

This month, I made several more of my out-of-print titles available in the Kindle format. 

I added Unsold TV Pilots: The Greatest Shows You Never Saw on August 2, priced at $2.39. I've sold 28 copies for  royalty of $24.36. Those sales are pretty weak…and yet that book is consistently listed as the #2 bestselling book in three categories:  TV reference, TV direction & production and TV Guides & Reviews.  TV reference books clearly don't sell well on the Kindle.

I added a Kindle edition of my out-of-print 1985 paperback .357 Vigilante: #2 Make Them Pay on Aug 5, priced at $2.99.  I've sold 25 copies for a royalty of $25.26 . On Aug 19, I added .357 Vigilante #1, also priced at $2.99. I've sold 21 copies for a royalty of $22.05

All together, I earned $436.45 in royalties on my out-of-print books in August, up from $375 in July. As I've said here many times before, that's found money on material that wasn't earning me a dime before, so I am very content with those figures.

I intend to add the two remaining books in the out-of-print  ".357 Vigilante" series to the Kindle in the next month or so, even though, as you can see, there really isn't much of a financial incentive to do so. 

Writer Beware Kicks Butt

by

The Bookseller reports that a judge has thrown out a lawsuit by so-called "literary agent" and vanity press "publisher" Robert Fletcher against Writer Beware and ordered him to repay Victoria Strauss and Ann Crispin  all of their legal costs. 

Judge Thomas Connolly, who ruled that Fletcher and his company were liable for the costs, said: "The plaintiffs have exhibited extreme bad faith in bringing this frivolous lawsuit for the sole purpose [of] causing great expense and harassment to Crispin and Strauss… The court concludes and finds that this case was brought in bad faith by the plaintiffs."

The judge added that Fletcher's purpose was "not to prevail in the lawsuit but just to bankrupt the defendants".
[…]Fletcher claimed the blogs "alleged fraud, misrepresentation and dishonesty towards authors" and were "defaming and libeling" by "publishing warnings to potential authors of the fraudulent practices of LAG and Fletcher". Fletcher operates a fee-charging literary agency/writers' consultancy under a variety of names.

I hope this will serve as a warning to others like Fletcher, and there are many of them out there, who think they can intimidate Writer Beware and prevent them from warning writers about deceptive publishing practices. 

It's also my hope that more organizations will join the Science Fiction Writers of America and the Mystery Writers of America in sponsoring Writer Beware…and that the support of major writers' organizations will frighten off scammers from filing frivolous lawsuits against the site.  

You Can Be a Kindle Millionaire, Part 8

by

The second month of my Kindle experiment has ended and here are the results:
Kindlesales731905

(Click on the image for a larger view).

All told, I made $375 in royalties selling three out-of-print novels at $1.99 each, a short story collection at 99 cents, and an out-of-print, non-fiction reference book for $2.39 .


THE WALK sold 444 copies in June and 373 copies in July. My short story collection THREE WAYS TO DIE sold 54 copies in June and 40 in July. So sales of both titles have dropped in their second month on sale. 

Still, I'm very happy to have sold 817 copies of THE WALK to readers who missed the book the first time around in hardcover. At this rate, it won't be long until I've sold more copies of THE WALK on the Kindle than the book sold in print.

On July 14, I added my novel MY GUN HAS BULLETS to the Kindle Store. It has sold 95 copies in 17 days at $1.99 each, earning me $65 in royalties. On July 17, I added the sequel, BEYOND THE BEYOND, which has only sold 29 copies at the same price, earning me $20. 

Two days ago, I added TELEVISION SERIES REVIVALS. I set the price for that one at $2.39, just to be daring. It has sold 17 copies so far, earning me $14.28.

(All those titles are also available on Scribd and Smashwords, but so far I've earned less than $10 in combined royalties from both sites over the last two months. They can't compete with Amazon and the Kindle).Myguncover1

This month I did slightly better than last month, but I also added three more books to the mix. 

So far, I have earned nearly $700 on out-of-print books that I thought were long past their earning potential for me. That's not a lot of money, but it was enough to buy me a Kindle and leave plenty of money left over to buy books for it (I'm still not earning anywhere near what Joe Konrath and John August, my inspirations in this endeavor, are making with their work…but I am thankful to them both for showing me the way). 

I've said this before, but I don't think the Kindle is the wave of the future for authors or publishing…at least not yet. Not even for self-publishing. There just isn't enough money in it for original works to make a living at it or simply a decent wage.

But not all authors care about making money. Some are in it "for the art" and just to reach people. They are happy giving it away for free…or for next to nothing. Well, let me tell you something, the "free" and $1.99 Kindle books that I have sampled so far have been, for the most part, unspeakably horrendous shit. There's a reason most of these authors can't find publishers for their work. It's stuff so awful you can't even give it away. The Kindle won't change that. The novelty of downloading crap, even when it's free, will pass quickly.

I do think, though, that for authors with out-of-print books sitting in their drawers earning nothing but dust that publishing on the Kindles makes a lot of sense. I don't see the downside. It's found money. And it's fun to watch the royalties and sales click up in real-time (yes, it's a new way to procrastinate!)

I was surprised to discover, once I got my Kindle, that my out-of-print books that I posted myself are better formatted than some of my in-print titles posted by my publishers. I will be talking to my publishers about it.

You Can Be a Kindle Millionaire, Part 7

by

51cOUrSouEL._SS500_ Can you tell a book by its cover?

The original, St. Martin's Press cover for my 1997 novel BEYOND THE BEYOND was horrible. It was a giant penis bursting out of a TV set against a piss-yellow background. I'm not kidding. You can see it here. I know for a fact that it killed sales. I was sent on a national book tour and everywhere I went, the booksellers said "we can't stick that book in our window, there's a penis on the cover!"

So when I did the Kindle edition, I asked my talented and wildly creative sister Linda Woods, a professional artist and author (Journal Revolution: Rise Up & Create! Art Journals, Personal Manifestos and Other Artistic Insurrections), to design a new cover in the same style as the one she designed for the Kindle edition of my first book, My Gun Has Bullets (which also had a horrible St. Martin's cover when it was first published). BEYOND THE BEYOND is a sequel to MY GUN HAS BULLETS, so I thought some consistency was a good idea. Isn't that what branding is all about?
51ORA6sERdL._SS500_
But while the Kindle sales for MY GUN HAS BULLETS have been brisk, the sales for Beyond the Beyond are flat. The culprit? I think it was the cover…again. It mayhave looked too much like the cover for My Gun Has Bullets and might have been confusing people into thinking it was the same book. 

So Linda has tweaked the cover for me. It's the one on the right. It will be interesting to see if a new cover makes a difference… 

Then again, maybe it's the book that sucks!

You Can Become a Kindle Millionaire, Part 6

by

Here are my Amazon Kindle sales figures and royalties for July as of today at 5:49 pm. All the titles are priced at $1.99, except for THREE WAYS TO DIE, which sells for 99 cents (Click on the image for a larger view):

Sales7-20

I sold 444 copies of THE WALK and 54 copies of THREE WAYS TO DIE in June. If sales continue as they are, I'll fall a little short of those numbers this month (and far short of the Kindle sales enjoyed by Joe Konrath and John August, the authors who inspired me to do this). Even so, it's found money for an out-of-print book and a collection of three, previously-published stories.

Encouraged by even those small numbers, and with nothing at all to lose, I added Kindle editions of my out-of-print novels MY GUN HAS BULLETS on 7/14 and BEYOND THE BEYOND on 7/17.  It's too soon for me to draw any conclusions about how they are selling.

You Can Become a Kindle Millionaire, Part 5

by

Okay, the first month of my Kindle experiment, inspired by the successes of Joe Konrath and John August on the platform, has ended. Here are the results.

From June 1-30, the Kindle edition of my 2004 novel THE WALK sold 444 copies @ $1.89 each, for $302.67 in royalties. As of today, I have sold 37 more copies for a royalty of $24.78 (I also raised the price a dime to $1.99 for the heck of it).

The book was also available on Smashwords, where I sold one copy, and Scribed, where I sold two copies, for combined royalties of about $4. Hoo-hah.

I have since pulled the book from both Smashwords and Scribd so that it's exclusively available on the Kindle. I've done that as part of a promotional effort by Amazon that will roughly coincide with the release Tuesday of the Kindle edition of my new MONK novel, MR. MONK AND THE DIRTY COP (I'll talk more about that in a later post).

I also released a collection of previously published shorts stories that I packaged for the Kindle under the title THREE WAYS TO DIE. I sold 54 copies @ 99 cents, earning a royalty of $18.90. I sold one copy of the collection on Scribd and none on Smashwords. It remains available on all three services. 

The only promotion I have done for these books are posts on this blog, my Facebook page, Twitter, and a few Amazon Kindle forums. 

I haven't spent a dime on this…but I have spent time.

What have I learned? 

Well, there's money to be made from your out-of-print work. Not a lot, but it's found money. THE WALK wasn't earning anything for me anymore and now it is. Pretty soon, it will have earned enough to buy myself a Kindle.

I wouldn't write an original novel for the Kindle. It just doesn't make any financial sense. But if you have an out-of-print novel, and you happen to have the copy-edited manuscript sitting on your hard-drive, it makes more sense to re-publish it for the Kindle than have it brought back in print for free as a POD title through the Authors Guild. You won't get rich doing this…but it also won't cost you anything. In essense, you have absolutely nothing to lose. And if the Kindle edition sells in huge numbers, it might help get your book  back-in-print (though I haven't heard about this ever happening for anyone). On the other hand, it could also limit your agent's efforts to sell other print editions of the book…which is why I haven't posted THE MAN WITH THE IRON-ON BADGE on Kindle, even though it is now out-of-print in hardcover.

I think there's no real money in "self-publishing" original novels to the Kindle if you aren't already an established name (which both Joe Konrath and John August are). You won't sell much, if anything, because you don't have a strong platform from which to promote your work. I'm not famous, but at least I have a little more recognition than your typical, unpublished author…and my Kindle sales so far aren't phenomenal or particularly lucrative. You could argue that THREE WAYS TO DIE is essentally a self-published, original novella…and it has tanked. I've sold 55 copies @ 99 cents each in total across all three web platforms this month for a royalty of less than $20. (Joe has an excellent post about the pros and cons of self-publishing here)

The one big advantage the Kindle platform has for self-publishing is that it's free and puts your book on the best bookselling website on the planet.  And It cuts the predatory, vanity presses with their outrageous fees out of the picture entirely. Good riddance! 

The "publishing" aspect of making your book available for the Kindle is not as easy as it seems at first. My manuscripts looked fine in the "preview" on the publishing page but turned out to be filled with formatting errors when actually seen on the Kindle. It took me a lot of time, and the generous assistance of some Kindle owners, to clean the manuscripts up. 

Smashwords and Scribd are also very easy to publish to…perhaps easier than Amazon…but if my experience (and Joe Konrath's) are any indication, your sales will be pitiful to non-existent. They just aren't in the game yet. Then again, they are free…so it costs you nothing to make your books available there as well. Just don't expect to make any money off of it.

So is this the future of publishing? 

I don't think so…the money just isn't there yet for authors or publishers. That's not to say it won't be in the future if the price-point for the Kindle, and products like it, drops considerably and millions of people buy them. 

Is it the future of self-publishing? 

Perhaps. It certainly has the benefit of being free to the author…at least for now. But actually selling copies will be a huge challenge. And in a broader sense, if there's a deluge of horrendous, self-published crap on the Kindle, it could actually turn readers away from risking money, even a few cents, on authors they aren't already familiar with. 

Right now the Kindle is a novelty, and users are eager for content…they're grabbing whatever they can, especially if it's under a buck or free… but if they get burned too many times by garbage, they'll be a lot more discerning about what they download, even for nothing.

That said, there are some unknown, self-published authors who are making decent money selling books on the Kindle…and I've interviewed a few of them for an article in an upcoming issue of the Novelists Inc newsletter (www.ninc.com). I believe, and so do many of them, that they are the exceptions rather than the rule. I'll share some of their experiences here at a later date.

I'll also report back on how THE WALK continues to fare as a Kindle edition.

You Can Become a Kindle Millionaire, Part 4

by

N151109 Here's  a quick update on my e-publishing experiments. Following in the e-footsteps of Joe Konrath and John August, I made  THE WALK, my out-of-print 2004 novel, and THREE WAYS TO DIE, a collection of previously published short stories, available as Kindle editions. I subsequently made them available as downloadable PDFs on Scribd as well.

So far, I haven't had nearly the volume of sales that Joe and John have experienced. From June 1 to today, I have sold 371 copies of  THE WALK at $1.40 each (the actual price is $1.89, but Amazon has discounted it), earning myself $236.91. My sales of THREE WAYS TO DIE are flat at 54 copies at 99 cents each, earning me a whopping $18.90. I have sold two copies of THE WALK and one of THREE WAYS TO DIE on Scribd, at the same prices as the Kindle editions, earning me a staggering $2.44 in royalties.

At the request of several of my blog readers, I have gone one step further and have made THE WALK and THREE WAYS TO DIE available on Smashwords, where you can download them in the format of your choice. The price in all formats for THE WALK is $1.89, the same price I set for the Kindle edition on Amazon. 

So, here's where you can buy THE WALK and THREE WAYS TO DIE  in the e-versions of your choice… 

THE WALK on the Kindle 

THE WALK as a PDF at Scribd Three_Ways_to_Die Cover

THE WALK in multiple formats, including Kindle, PDF, and Mobipocket, at Smashwords. (If you use this code KN24A at checkout, you will get 25% off, the same as the Amazon discount)

===========

THREE WAYS TO DIE on the Kindle 

THREE WAYS TO DIE as a PDF at Scribd.

THREE WAYS TO DIE in multiple formats at Smashwords. (I am experimenting with this title by using their "set your own price" feature where you, the reader, decide how much to pay).

I shall report back at the end of the month on how the books are doing on the various sites and in all the various formats. 

You Can Become a Kindle Millionaire, Part 3

by

I am once again following in the footsteps of Joe Konrath and John August  and experimenting with republishing some of my out-of-print and previously-published work. 

THREE WAYS TO DIE, my collection of previously published short stories that I released earlier this month on the Kindle for $.99, is now available as a downloadable PDF (as requested by many of you Kindleless folks) on Scribd for $1.00 (which is the lowest price they will let you charge). 

I've also uploaded a PDF version of THE WALK on Scribd for $1.99, a few cents higher than the Kindle edition (Amazon discounted it from $1.75 to $1.40). Why did I raise the price? Just for the heck of it to see what happens.

Joe Konrath, who has done very well with Kindle editions of his unpublished books, has tried Scribd, but with no success.

Because I'm a cutting edge early adopter who can predict trends (ask Barry Eisler), I offered my ebooks on Scribd 15 days ago, at the same price they are available for on Kindle, less than $2 each.
In 15 days, I've sold zero books. Compare this to over a hundred books a day I sell on Amazon.
Scribd is not the future of epublishing.

John August's short story THE VARIANT sold 2554 Kindle editions through Amazon and 619 PDF downloads through e-junkie from May 1-June 15.

I'll let you know how my PDF downloads perform sales-wise and royalty-wise compared to the Kindle editions.