Publishers Weekly posted a very revealing look at iUniverse in this week’s issue. It should be a real eye-opener for aspiring writers who actually believe they will sell any books by going the self-publishing route. Out of 18,000 books iUniverse published in 2004, only 83 titles sold at least 500 copies and a mere 14 showed up on the shelves of Barnes & Noble. That’s the reality, folks.
2004
18,108: Total number of titles
published
14: Number of titles
sold through B&N’s bricks-and-mortar stores (nationally)
83: Number of titles that sold at least 500
copies
792,814: Number of copies
printed
32,445: Number of copies
sold of iUniverse’s top seller, If I Knew Then by Amy Fisher
2003
15,028: Total number of titles
published
7: Number of titles
sold through B&N’s bricks-and-mortar stores (nationally)
76: Number of titles that sold at least 500
copies
700,930: Number of copies
printed
10,186: Number of copies
sold of iUniverse’s top seller, The Sweater LetterbyDavid
Distel
$299: Cost of iUniverse’s
lowest-cost publishing package (includes one book)
$799: Cost of iUniverse’s most expensive
publishing package (includes 10 books)
$199: Cost of a basic press kit
$1,500: Cost of book publicity service, which
includes media pitches
