I get variations on this question every day from writers eager to write tie-ins based on TV shows. Here’s one that came in this morning:
I have recently purchased your book “Tied In” in order to learn more about the fascinating world of tie-in novelization. I’m a writer myself, having published, to date, one novel and a group of short stories (some of which are included in Amazon Best-Selling lists) and have always wanted to someday write a tie-in novel. I have never been able to discover though how to do it, so when I saw your email at the beginning of the book for questions I knew I had to message you.
I’ve for a while wanted to write a tie-in novel for my favorite show, Being Human on the SyFy channel. I’ve been with the show since day one and I feel I could write a book that is true to the show. But my problem is I don’t know how to gain the necessary rights to do so. How would I manage to request and then prove myself that I am capable to write a book based on the show? I’m not certain if this is covered in your book, but I felt a direct answer would help me best.
I’m afraid that it’s very unlikely that you’ll be able to get the opportunity to write BEING HUMAN tie-ins. You’d have to license the rights from the studio/production company, which is a very expensive proposition…and unless you are a proven author, and have a publisher behind you, they won’t be interested.
Almost all tie-in book projects are initiated either by the studio or a publisher. The studio will contact publishers and say the rights to a particular series are available for license at X price…and several publishers might bid on the project. Or a publisher will contact the studio and seek a license to publish novels based on a particular current or past series or film. Once the license deal is completed, then the publisher will look for an author to write the books…and, in most cases, it’s someone they have worked with before or who has established a reputation as someone capable of doing the job.
Got a great birthday present today… my first copy of THE CHASE arrived in the mail.
Wow — Look What I Got today!
But the big birthday surprise was the fine print on the cover.
New York Times Bestselling Author? Really? Holy Crap.
I crapped myself when I saw that. I’ve dreamed my whole life of seeing that fine print by my name on the cover of a book. The timing couldn’t have been better. Thank you, Janet, for making it possible!
So…. Imagine this. You invite your neighbor round for coffee. You don’t like them much, they’re kind of irritating, not really your type. But you start up a friendly conversation anyway. Nothing particularly revolutionary, elaborate or interesting. Just a pleasant, enjoyable chat.
So far, so dull.
While you’re chatting, you casually get a roll of duct tape out of the kitchen drawer. You know, the one you keep for fixing stuff around the house? You come back and tie your neighbor’s hands and feet against the chair. Then I want you to take out your .38 revolver from your closet– you know, the one you keep around the house for emergencies– release the cylinder, put one bullet in the gun. Just ONE. Then close it up.
Now I want you to put the gun against your neighbor’s head. Nothing should change. You will still have that pleasant, inconsequential conversation. Except for one thing. Once a minute, every minute, pull the trigger.
I guarantee you that conversation will be the most riveting, suspenseful conversation you and your neighbor will ever have.
Why? Because suspense isn’t so much what is happening, but what might happen. It’s a situation in which the outcome is in doubt. You’re asking questions not immediately answered. Posing posing a threat that isn’t being immediately resolved. Raising concerns that are not addressed. The longer you stretch those questions, the longer you delay, the longer you parcel out information without providing answers, the more suspense you generate.
Hopefully, you’ll learn more tomorrow evening, February 20, 2014, from me & authors Lee Goldberg, Joel Goldman, and Paul Levine in a lively Google+ Video “Hang Out”. You’ll see us live, on video, discussing the secrets of creating top suspense…and you can ask us questions, too.
My friend Jeff Wheeler‘s new book Dryad-Born just came out in digital, print and audio. It’s the second book in his bestselling Whispers of Mirrowen trilogy for Amazon/47North. So I invited him to talk about some of the challenges of writing the follow-up to a hit novel…
Some writers struggle with “Second Book Syndrome” when doing a series. If you haven’t heard of this syndrome, it’s the complaint some readers have that the second book in a series almost always fails to deliver the same emotional punch as the first. The second book is a bridge novel, connecting the initial story to the grand climax at the end, and so it is often stuffed with meandering plots to fill up word count until the reader gets to the final battle.
I’m actually quite addicted to the second books of some of my favorite authors, and I don’t look at the second book as filler at all. In my worlds, book one is meant to introduce the main characters, develop the setting, and thicken the tension. Book two is where I save some plot twists that really ratchet up the tension, introduce new characters that throw the lead characters off their game, and position some revelations that hint at things to come in the final book—just cryptic enough to keep readers guessing.
This month, 47North has launched my newest “second” book: DRYAD-BORN, Book 2 in the Whispers from Mirrowen trilogy. The story begins with an entirely new character and an entirely new subplot before reconnecting with the heroes from Book 1, FIREBLOOD. I love the suspense that comes with writing a second book, when the enemy seems to be winning on every front and the danger builds. That’s why The Empire Strikes Back is my favorite Star Wars movie. It’s not just a bridge. It’s where the story really begins to emerge.
I’ve been collaborating for most of my professional life as a screenwriter and as a novelist. For twenty years, I wrote & produced TV shows with William Rabkin and plotted countless episodes with large writing staffs. I’ve also collaborated on over thirty books, most recently on the internationally bestselling Fox & O’Hare series with Janet Evanovich (our next book, The Chase, comes out on 2/25). So I am always interested in how other writers collaborate…and when I learned that my friends Rebecca Cantrell and James Rollins were writing together, I had to find out how their creative partnership produced the bestsellers Blood Gospel and Innocent Blood. Their answers are fascinating…and tremendously useful for any authors who are thinking about teaming up on a book.
How did you two meet? How did you decide to write a book together? Was there any initial reluctance or concerns that you had to work out first?
Rebecca: We met at the Maui Writers Conference when I took a course in thriller writing from Jim. He blurbed my first book (thanks, Jim!) and we stayed in touch off and on afterward. So, we’d already known each other for a few years when Jim called to ask me if I was interested in collaborating on a project. When I asked for details, he said it was “confidential.” Trying to trick some information out of him, I asked if he could answer yes or no questions, which brought a ten-second pause before he caved and told me everything. Obviously he was not mean to withstand that kind of brutal interrogation! After he explained premise and the world, I said yes immediately—it was too intriguing and controversial not to.
Jim: Yes, I would not withstand torture. As to the genesis of this series, I was visiting the L.A. Museum of Art, where they had a Rembrandt exhibit. I became fascinated by that Old World master’s depiction of the raising of Lazarus. There are many oddities about that painting: like why does everyone have such looks of horror at this miracle by Christ, why are there weapons painted above Lazarus’s tomb (according to the Bible he was merely a banker), and why in one version of the painting did Rembrandt have blood dribbling from Lazarus’s lips? This, of course, made me think “Hmm, maybe Lazarus was actually a vampire.” Yep, that’s how my mind works. And that got me wondering if vampires did indeed exist during the time of Christ, how might have Christ dealt with them. Would he have tried to save them? How would that have changed the Church? How might that look today? So I created a vampiric sect of the Catholic Church, vampires who swore an oath to Christ and the Church to stop feeding on humans and to only subsist on “Christ’s blood,” which for this series, is consecrated wine, which Catholics believe does indeed transubstantiate into the physical embodiment of Christ’s blood. Once I had this idea, a grand epic story slowly built in my head, one spanning history and delving deep into the divide between science and religion. I knew this story was too big for me to tackle alone, especially since what was in my head was not really my wheelhouse as a writer. I could bring my skill at twisting history and science and building elaborate action sequences, but this story needed more than that. It needed to be richly textured and gothic in atmosphere. Not my skill set. But from reading Rebecca’s books, I knew she could. So I thought, “what if we took the best of both our skills and crafted this story together?” So I made that call that Rebecca described above.
How did you know your two voices and approaches to writing would ultimately mesh?
Rebecca: We did a lot of work before we wrote the first word, tossing samples of scenes written in different styles back and forth until we found the ones that we thought would work best for this kind of story. We wanted something that was different from our regular voices. Once we agreed on that, we wrote to those styles. To make it mesh, we edit and edit each other’s work. After we’re done with that, we edit some more.
Jim: We definitely challenged each other. Rebecca would push me to look deeper into characters’ motivations, while I tried to find ways to ratchet up tension and keep those action scenes taut and varied. But, like Rebecca said, it was a learning curve in regards to finding that “style” and “voice” for the story. Initially there was lots of debate and trials in regards to how to make all those choices fit the story. But eventually we discovered it and ran with it.
How did you handle the plotting?
Jim: The first thing we did was to build a “World Bible” for this world and characters. There’s actually much more in that bible than is actually in the books, but we needed to understand this world and its characters in as much depth as possible before beginning. This helped us have a roadmap from which to work from. And it’s still a work in progress as we work through this third book in the series.
Rebecca: The world bible might end up being longer than the books! But it’s definitely been a great resource for keeping track of things and helping to keep us on track for plotting. Which brings me to the outline (and the next question).
Do you outline? If so, how detailed do you get and how closely do you stick to it afterwards?
Rebecca: For the first book Jim had a detailed plot outline in place, which we ended up deviating from quite a bit as time went on. For subsequent books we’ve done a lot of brainstorming via email and Skype. We usually come up with the big moments of the book and the locations first, then drill down into a list of scenes. The outline changes as the book moves ahead, but we expect that.
Rebecca Cantrell
Jim: For my own books, I generally work from a pretty loose outline, but to work together, it was clear from the start that we would need more of a paved road. I don’t know if we actually achieved that, but we at least carved out a gravel road. We mostly stuck with it, but it did allow us some elbow room to venture off a bit from that path. But I have to say, it’s sort of fun outlining with a partner versus doing it solo. It was that back and forth on Skype where some of the most imaginative elements of the story were created.
How do you divvy up the writing? For instance, does one of you write the first draft and the other do revisions? Or do you trade chunks back and forth?
Rebecca: We trade chunks back and forth. I usually first draft historical scenes, love scenes, and character-oriented scenes, whereas Jim does more of the action and plot-driven scenes. But there isn’t a hard and fast rule on that.
Jim: Exactly. There is a small love scene in book two (Innocent Blood) that I tackled (not without a lot of blushing on my part) and Rebecca cracked out some very awesome ambush scenes. But I don’t think either of us would have been able to pull those off without going through the tempering flames of writing the first book. We both learned a lot from one another in that first venture. But one of the coolest things Rebecca once shared with me (and I think it highlights the success of our collaboration) is how one night she was reading a section of the book aloud to her husband and he stopped her and asked her who wrote that last paragraph she read. She had to admit to him, “I really don’t know.” That’s how intensive we are about editing, re-editing, and turning pages back and forth between us.
Here’s a techie question about the process…do you both work on the same operating system (eg are you both on Macs?), do you use the same software (Word?), do you share files using a Dropbox, Google Docs, etc. or do you just send email attachments back and forth?
Rebecca: I use a PC. I think Jim uses a Mac, but I’m not even sure. We email the manuscript file back and forth, using MS-Word with Track Changes and Comments. We only have one manuscript file and we’re usually pretty good at not stomping on the other guy’s stuff by accident, although I have had to use Word’s Compare Documents feature a couple of times.
Jim: Until this very moment, I didn’t even know there was a “Compare Documents” feature on Word. But yes, we both use Word and I do indeed work on a Mac.
How much time do you have to write each book? How do you handle the deadline pressures?
Rebecca: About 6-9 months but we’re also writing other books at the same time. I’m pretty fast and Jim is ridiculously fast (which has made me faster because I can’t let him win), so we muddle through. We had some serious deadline pressure on a short story once and that’s where the time difference came in handy—Jim started when I was done for the day and I came back online when he was ready to go to bed, so we worked on it 24 hours a day. Crazy, I admit, but the story did get done quickly!
Jim: I always work best (and fastest) under deadline. The first book (while it took about 6-7 months to write) actually took us just shy of a full year to create. Those additional months were occupied with building that World Bible, outlining, playing with styles, etc. With that worked out, we crafted the second book slightly faster. By the way, one other advantage in regard to having your writing partner living halfway around the globe is that difference in time zones does allow some magic to happen. It was not uncommon for one of us to end our day by emailing a series of “problems with the story” to the other—only to awake the next morning to find solutions to those “problems” in our in-box. It’s like having magical elves working on your project while you sleep.
I come from television, so collaborating with other writers is easy for me. But authors are a solitary lot. I know many authors who would have a very, very hard time writing with anyone else. They’ve worked hard to develop their own voice. They are used to writing alone and not having to deal with the input of anyone but, perhaps, their editor and agent. How did you reconcile your individual approaches to writing novels so that you could work together?
Rebecca: I was surprised at how easy it was. I’ve worked with teams of writers on technical documents before, so I was used to breaking things up and putting them back together, but I expected a lot more discord when it came to fiction. It helps that Jim is very easy to work with—mellow, generous, smart, and without a lot of ego. I think the work we did at the beginning to set up a world bible and the style we wanted it to be written in helped build up trust between us so that by the time we started writing the book itself we both were confident that we were working from a shared vision. Also, we communicate a lot during the process, with daily emails and weekly Skype calls, and that helps to make sure we’re both on the same page.
James Rollins
Jim: And I had no background at all with working with another author. So it was probably a steeper learning curve for me than it was for Rebecca. One of the great tools she brought to the table, which indeed made things easier, was her organizational skills. She is very good at making sure all elements of the story stay on point. Also whenever some question would come up in regard to plot we had a simple solution: we would look to the story itself.
How do you resolve disputes on plot issues? Or on the rewrites? Does one of you have the final word?
Rebecca: Again, this has been a lot easier than I expected. Because we’re both committed to the same story, we don’t tend to argue about much. There was one scene at the end of Innocent Blood where we spent a couple of hours going back and forth about what a certain character would do, but it was more about us trying to figure out what the story needed than arguing for one position or another. I would say that the story has the final word, not either one of us. I think that we end up with stories that are very different than what we would have come up with one our own and that’s good.
Jim: Exactly. Rather than letting ego be involved, conflicts were resolved by deciding what best suited the story. And that one time where a critical moment of the story had the two of us on diametrically opposed opposite sides of a fence, it was debating the pros and cons of our two positions that created an entirely new scenario, a better one, one we would never have come up on our own.
Did you learn any lessons from your first collaboration that made the second one easier?
Rebecca: I think we developed shorthand of communication that helped speed things along, but it was pretty easy from the start.
Jim: I also think that having that World Bible grow alongside the crafting of the first book gave us a great foundation from which to write that second book (and now the third). And I agree that we have found ways to communicate much more efficiently. We both have learned somewhat how the other thinks and writes and that helps, too. I remember our initial forays on Skype were more tiptoeing around each other a bit, so as not to insult or come off too harsh. Now we’re even better friends that we can forgo the niceties and get down more quickly to brass tacks. Not that we’re harder on each other, just more real.
Has your collaboration changed the way you write novels on your own?
Rebecca: I’m faster now. Jim’s a faster writer than me and my pride forced me to keep up. I’m also more comfortable writing action scenes than I used to be.
Jim: I’m also much more conscious of character and the emotional inner world of those characters. Seeing Rebecca’s approach to building character has definitely influenced my own writing.
Based on this experience, and assuming you had the time, would you collaborate with other authors?
Rebecca: Absolutely. It’s been a tremendous amount of fun!
Jim: I wholeheartedly agree. But I also think it still takes finding that special person who complements your own writing and is simpatico with you on a personal level. For me, it was great (and I suspect a rare commodity) to find both of those in Rebecca.
I didn’t get this email…my good friend Joel Goldman did. But it was so wonderful, that I had to share it with you, typos and all:
Hi Joel… I pulled up best suspense thrillers on Amazon & you jack Davis books pooped up… I was really getting intoJacks stories, planning on contining thru all your novels… Just as I have thru Jack Reacher… But alas, you make some dumbass comment about Fox News in The Dead Man & you just lost a customer…. MSNBC??? You are as biased and diluted as some of the criminals in you novels… Good luck to you with those blinders on… Oh yeah… Make no mistake… I’m well educated, female, self employed, buy my own insurance & undoudtedly make a comparable income to yours… Put that in you liberal MSNBC cigar & smoke it… Hope your getting consistently laid with that small penis…
Lee Goldberg with Edgar Award nominee William Kent Krueger and author Libby Fischer Hellman
Today the Mystery Writers of America announced their 2014 Edgar Award nominees, honoring terrific mysteries published 2013. It’s great to see so many of my friends on the list!
BEST NOVEL
Sandrine’s Case by Thomas H. Cook (Grove Atlantic – The Mysterious Press) The Humans by Matt Haig (Simon & Schuster) Ordinary Grace by William Kent Krueger (Simon & Schuster – Atria Books) How the Light Gets In by Louise Penny (Minotaur Books) Standing in Another Man’s Grave by Ian Rankin (Hachette Book Group – Reagan Arthur Books) Until She Comes Home by Lori Roy (Penguin Group USA – Dutton Books)
BEST FIRST NOVEL BY AN AMERICAN AUTHOR
The Resurrectionist by Matthew Guinn (W.W. Norton) Ghostman by Roger Hobbs (Alfred A. Knopf) Rage Against the Dying by Becky Masterman (Minotaur Books) Red Sparrow by Jason Matthews (Simon & Schuster – Scribner) Reconstructing Amelia by Kimberly McCreight (HarperCollins Publishers)
BEST PAPERBACK ORIGINAL
The Guilty One by Lisa Ballantyne (HarperCollins Publishers – William Morrow Paperbacks) Almost Criminal by E. R. Brown (Dundurn) Joe Victim by Paul Cleave (Simon & Schuster – Atria Books) Joyland by Stephen King (Hard Case Crime) The Wicked Girls by Alex Marwood (Penguin Group USA – Penguin Books) Brilliance by Marcus Sakey (Amazon Publishing – Thomas and Mercer)
Edgar Award nominee Marcus Sakey, Lee Goldberg, Sean Chercover and Ann Voss Peterson
BEST FACT CRIME
Duel with the Devil: The True Story of How Alexander Hamilton and Aaron Burr Teamed Up to Take on America’s First Sensational Murder Mystery by Paul Collins (Crown Trade Group) Mortal Sins: Sex, Crime, and the Era of Catholic Scandal by Michael D’Antonio (Thomas Dunne Books) The Good Nurse: A True Story of Medicine, Madness and Murder by Charles Graeber (Grand Central Publishing – Twelve) The Secret Rescue: An Untold Story of American Nurses and the Medics Behind Nazi Lines by Cate Lineberry (Hachette Book Group – Little, Brown and Company) The Hour of Peril: The Secret Plot to Murder Lincoln Before the Civil War by Daniel Stashower (Minotaur Books)
BEST CRITICAL/BIOGRAPHICAL
Maigret, Simenon and France: Social Dimensions of the Novels and Stories by Bill Alder (McFarland & Company) America is Elsewhere: The Noir Tradition in the Age of Consumer Culture by Erik Dussere (Oxford University Press) Pimping Fictions: African American Crime Literature and the Untold Story of Black Pulp Publishing by Justin Gifford (Temple University Press) Ian Fleming by Andrew Lycett (St. Martin’s Press) Middlebrow Feminism in Classic British Detective Fiction by Melissa Schaub (Palgrave Macmillan)
BEST SHORT STORY
“The Terminal” – Kwik Krimesby Reed Farrel Coleman (Amazon Publishing – Thomas & Mercer) “So Long, Chief” – Strand Magazineby Max Allan Collins & Mickey Spillane (The Strand) “The Caston Private Lending Library & Book Depository” – Bibliomysteriesby John Connolly (Mysterious) “There are Roads in the Water” – Ellery Queen Mystery Magazineby Tina Corey (Dell Magazines) “There That Morning Sun Does Down” – Ellery Queen Mystery Magazineby Tim L. Williams (Dell Magazines)
BEST JUVENILE
Strike Three, You’re Dead by Josh Berk (Random House Children’s Books – Alfred A. Knopf BFYR) Moxie and the Art of Rule Breaking by Erin Dionne (Penguin Young Readers Group – Dial) P.K. Pinkerton and the Petrified Man by Caroline Lawrence (Penguin Young Readers Group – Putnam Juvenile) Lockwood & Co.: The Screaming Staircase by Jonathan Stroud (Disney Publishing Worldwide – Disney-Hyperion) One Came Home by Amy Timberlake (Random House Children’s Books – Alfred A. Knopf BFYR)
BEST YOUNG ADULT
All the Truth That’s In Me by Julie Berry (Penguin Young Readers Group – Viking Juvenile) Far Far Away by Tom McNeal (Random House Children’s Books – Alfred A. Knopf BFYR) Criminal by Terra Elan McVoy (Simon & Schuster – Simon Pulse) How to Lead a Life of Crime by Kirsten Miller (Penguin Young Readers Group – Razorbill) Ketchup Clouds by Amanda Pitcher (Hachette Book Group – Little, Brown Books for Young Readers)
BEST TELEVISION EPISODE TELEPLAY
“Episode 3” – Luther, Teleplay by Neil Cross (BBC Worldwide) “Episode 1” – The Fall,Teleplay by Allan Cubitt (Netflix) “Legitimate Rape” – Law & Order: SVU, Teleplay by Kevin Fox & Peter Blauner (NBC Universal) “Variations Under Domestication” – Orphan Black, Teleplay by Will Pascoe (BBC Worldwide) “Pilot” – The Following Teleplay by Kevin Williamson (Fox/Warner Bros. Television)
ROBERT L. FISH MEMORIAL AWARD
“That Wentworth Letter” – Criminal Element’s Malfeasance Occasional By Jeff Soloway (St. Martin’s Press)
GRAND MASTER
Robert Crais
Carolyn Hart
RAVEN AWARD
Aunt Agatha’s Bookstore, Ann Arbor, Michigan
* * * * * *
THE SIMON & SCHUSTER – MARY HIGGINS CLARK AWARD
(Presented at MWA’s Agents & Editors Party on Wednesday, April 30, 2014)
There Was an Old Woman by Hallie Ephron (HarperCollins Publishers – William Morrow) Fear of Beauty by Susan Froetschel (Prometheus – Seventh Street Books) The Money Kill by Katia Lief (HarperCollins Publishers – Harper) Cover of Snow by Jenny Milchman (Random House Publishing Group – Ballantine Books) The Sixth Station by Linda Stasi (Forge Books)
The “second season” finale of THE DEAD MAN, the series of action/adventure/horror novels that William Rabkin and I began two years ago, premieres on January 21st with REBORN, an action-packed, six-part Kindle Serial written by Kate Danley, Phoef Sutton and Lisa Klink. This story is big in every sense of the word… and if it succeeds, then THE DEAD MAN will most likely return in the Kindle Serial format for it’s “third season.”
Here’s the story:
Tanis Archer is facing a miserable 25th birthday. She’s a part-time barista in her sixth year at Dallas Community College. Her life is going nowhere, fast.
Literally.
Because on her way to work, she loses control of her car and is killed in a horrific crash. That should have been the tragic end of her story. But days later, she wakes up on a cold morgue slab…and soon learns that miraculous resurrections have brutal side effects. For starters, there are people around her who look as if they are decomposing from the inside-out, victims of their rotting souls. Even worse, it’s no illusion. What she is seeing is real, a shadowy part of the world where the bloody battle between good and evil is being fought every day by Matt Cahill, an ax-wielding “dead man” and his rag-tag army of supernatural freaks.
And she’s being asked to join him.
Obviously that’s not how Tanis wants to spend her after-life–she’d rather party with her new-found abilities–but an unimaginable horror is rising from the Black Sea, and she might just be the only person who can save humanity from an agonizing, never-ending nightmare…
REBORN features a fresh, colorful heroine in an action-packed, darkly funny tale of adventure and terror told by an incredible dream team of award-winning, widely-acclaimed writers: USA Today bestselling author Kate Danley (The Woodcutter), Emmy Award winning screenwriter and novelist Phoef Sutton (Cheers, Boston Legal), TV writer/producer and author Lisa Klink (Star Trek Voyager, Painkiller Jane), New York Times bestselling author and TV producer Lee Goldberg (The Heist, King City), and two-time Edgar-Award nominated writer William Rabkin (Monk, Psych).
About six month ago, I gathered all the authors at my house and we broke the story the way we would in a TV series “writers’ room.” Like Bill and I, Phoef and Lisa are professional television writers…but this was a new way of working for Kate, but I think she liked it. We had a white board up on the wall, plenty of junk food, and only a general sense of where we wanted to go narratively. And then we brainstormed. By the end of the day, we had a story, which we divvied up into thirds for Kate, Phoef and Lisa to write. A couple of months later, when the three parts came in, Bill and I tied them together and smoothed out the rough edges, as we’ve done many times before on scripts on the various TV series we’ve produced.
We think REBORN send THE DEAD MAN series in an exciting new direction….and we hope fans of the series will agree!
I used to love all of those Quinn Martin-produced cop shows when I was a kid…and they remain a guilty pleasure of mine today. Here are fifteen main title sequences from Quinn Martin’s shows…14 series and one unsold pilot.
Dan August
Most Wanted
Tales of the Unexpected (Full Episode)
The FBI
Cannon
The Invaders
Barnaby Jones
A Man Called Sloane (Full Episode)
The New Breed
Banyon
The Streets of San Francisco
The Fugitive
Operation Runaway (Full Pilot Movie)
12 O’Clock High
Escapade An unsold pilot — Quinn Martins attempt to remake THE AVENGERS.
The publishing industry is still trying to figure out how to deal with the self-publishing revolution that Amazon sparked with the Kindle and their KDP Publishing format. Old guard publishers need to adapt and evolve, not dig in and try to protect the way things have “always” been done, or they risk becoming irrelevant to readers and to authors. What brings this obvious fact to mind today is a recent essay that Steven Zacharius, CEO of Kensington,wrote for the Huffington Post.
Here’s Where We Agree…and Disagree
He starts out by saying a few things I agree with. He says that the self-publishing revolution has brought out a bunch of swindlers eager to take advantage of authors. That’s true. He says that there’s a flood of self-published work on Amazon, and that most of the authors will never sell more than a handful of copies to their dearest friends and relatives. Also true. He says that free books and ultra-low pricing by self-published authors is driving down the price of books and makes it harder for publishers to make money. I agree with that to some degree, too. He also says its very hard for any book, self-published or otherwise, to stand out. Again, he’s right. But where he loses me, and reveals the desperation of publishers to hold on to the old way of doing things at any cost, is his suggestion that Amazon and other retailers should create a form of literary segregation so “real books” (my phrase, not his), can stand out. Here’s how he puts it:
In a perfect world (okay, in my perfect world) there would be a separate section on Amazon or B&N.com for self-published e-books, maybe even separate websites. I truly believe that it would help the reader distinguish the books as well. Readers don’t purchase books based on who the publisher is and don’t necessarily care. As a result, they might not even know if they’re buying a book that was professionally edited versus one that was self-published.
This suggestion, and the way he refutes it immediately himself, shows how sharply divided he is on this issue even within his own mind.
If he believes that readers don’t buy books based on who publishes them, and that they can’t tell the difference between a professionally edited book and one that hasn’t been, then what would be the point of segregating corporately published books from those that are self-published?
Clearly, the only point is to throw a half-assed life-preserver to publishers who are struggling to figure out how to remain relevant in this new landscape…and get their books noticed amidst the millions of new titles.
But if you, or even Steve himself, accepted his suggestion, who would establish the criteria for what qualifies as “published books” and those that are “self-published?” Old-guard publishers, of course! And what would that criteria be? That’s not an easy question to answer.
The Way It Used To Be…and Why It Doesn’t Work Anymore
Before the Kindle revolution, and the wave of self-publishing it created, it was much easier to establish criteria for professional publication. I know, because as board member of the Mystery Writers of America and chairperson of their membership committee, I helped craft the rules for vetting publishers for the purposes of submitting books for Edgar Awards and or vetting authors for membership. You wouldn’t have been able to find a stauncher critic of vanity presses and self-publishing than me. But that was a different publishing world, technologically and business-wise, back then. The world has changed and so have I. Adapt or die.
The old rules were essentially based on the belief that the author should get paid for his work in advances and royalties, that his manuscript should be professionally edited, and the final product should be widely available in brick-and-mortar stores. One of the key yardsticks for determining professional publication was if the money flowed from the publisher to the author, and not the other way around (it was also a simple, and effective criteria to weed out “vanity presses” run by scammers who were swindling writers). But now that most books are sold online and not in brick-and-mortar stores, and now that there are self-published authors selling more copies, and earning substantially more money, than most mid-list “traditionally published” authors, and that so many “established” authors are self-publishing backlist and new works, those lines aren’t so easy to draw and the old criteria seems painfully archaic.
Who is a Pro….and Who Isn’t?
Steve suggests that it’s important to distinguish self-published books from those that are “professionally” edited. Well, my self-published books are professionally edited… by editors who still work freelance for the Big Six. So what would the criteria be in Steve’s segregation scenario for determining a “professional edit?” And, more importantly, what would be the benefit of this segregation to consumers as opposed to old-guard publishers? None. Deep down, Steve seems to know this, because he goes on to say:
Now don’t get me wrong. If I thought I had a story in me that I felt strongly about, I wouldn’t hesitate to self-publish it either. In fact, Kensington and all major publishers looks to e-book originals to find new talent. We have a handful of 2014 releases written by authors whose work impressed us enough to offer them contracts for new books.
So he’s got nothing against self-published books…as long as they don’t get in the way of a publisher’s interest. Ebooks are great, he says, as a way to find authors who’ve proven they can make money for a publisher. What he doesn’t say is that in many cases it would be more profitable in the long run for those authors to continue self-publishing rather than sign with Kensington which, with all due respect to Steve, is known for paying most of their writers very poorly and doing little to market their books. He still believes that the brass ring that all authors are reaching for is a publishing contract…perceived prestige over readership and lots of money. It’s less clear today what publishers can provide to authors that they can’t do for themselves, particularly if you fall in the mid-list. Publishers are a huge benefit to big gun authors, but don’t do so much for writers who aren’t already household names.
I know dozens of mid-list authors who are earning far more self-publishing than they ever did under contract (several of those are ex-Kensington authors, btw). And I know authors who are under contract who wish they weren’t…and that they could get their hands on their backlists so they could self-publish. That’s right, I know authors who are lamenting that their books are still in print…a point of view that would have been unthinkable a few years ago. Because times have changed. Steve and others like him are slow to accept that.
A Successful Author Today Explores Every Option
I have nothing against publishing contracts… although I’ve self-published a lot of my books, I am also published today by Amazon’s 47 North and Thomas & Mercer imprints, as well as by John Wiley & Son, Penguin/Putnam and Random House. Those publishers are treating me and my books very well and I’m happy to be in business with them. I am also very happy with how my self-published books are doing, and I’ve turned down many offers to acquire the publishing rights to The Walk and Watch Me Die (one editor at a major publishing house actually approached me inside the Amazon Publishing booth at BookExpo to make me an offer!)
But every book, and every deal, is different. Today writers have options they never had before…and so do readers. Segregation isn’t the answer to the rising above the clutter and selling books. The answer is writing a good book…coupled with strong packaging and shrewd promotion, advertising and social media marketing. Because for authors in today’s world, whether you are self-published or under contract, you need to be a businessperson, too. It’s not enough to produce the product, you have to effectively sell it, too.
There are those who will argue that’s exactly why you need a publisher…but if you talk to most of the authors I know, they will tell you their publishers aren’t doing diddly for them…or what they are doing is woefully ineffective… and that the burden of marketing the book falls on the author’s shoulders, whether they are under contract or self-published.